
Custom E-Commerce Platform
Custom e-commerce with Vipon-style promotions: deal-sharing, coupons, and referrals. React storefront and Express + MongoDB API.
Node.js · React · Express · MongoDB
Background
The product required a custom e-commerce solution with promotional mechanics (deals, coupons, referrals) rather than an off-the-shelf platform.
Responsibilities
Design and build the full stack: REST API, data model, and React storefront with promo features.
Achievements
- Designed MongoDB schema and Express REST API for products, orders, users, and promo rules.
- Implemented React storefront with deal-sharing, coupon codes, and referral tracking.
- Built admin flows for managing promotions and measuring conversion impact.
Outcomes
Fully functional e-commerce platform with unique promo mechanics and scalable API.